Brand site and app design project

Travel Buddy

Unlock budget-friendly adventures with Travel Buddy, where affordability meets exploration for unforgettable journeys on a shoestring.

Brand site and app design project

Travel Buddy

Unlock budget-friendly adventures with Travel Buddy, where affordability meets exploration for unforgettable journeys on a shoestring.

Brand site and app design project

Travel Buddy

Unlock budget-friendly adventures with Travel Buddy, where affordability meets exploration for unforgettable journeys on a shoestring.

Brand site and app design project

Travel Buddy

Unlock budget-friendly adventures with Travel Buddy, where affordability meets exploration for unforgettable journeys on a shoestring.

Case Study Section Highlights

Explore the Desktop Site

TravelBuddy is developing a mobile app to help budget travelers easily access the best flight, food, and entertainment globally. The goal - a simple to navigate system, usable wherever on the globe you may find yourself. With vast flight options accompanied with full booking transparency, building trust with travelers is key to this app's brand.

There are plenty of astrology apps, yet many do not fully meet user’s needs. Most people find it challenging to dive deeper into understanding their unique cosmic blueprint

Our goal is to create an app that revolutionizes the way users experience astrology, bringing them closer to the profound wisdom of ancient Hellenistic practices. 

Travel buddy case study

UI Design

The Travel Buddy website and app's UX/UI design embodies a seamless and immersive user journey. Fusing captivating visuals with intuitive functionality, our user-centered approach ensures effortless navigation from inspiration to booking. Purposeful design, from pixel to interaction, sparks wanderlust while prioritizing accessibility. This case study also highlights strategic color palettes, typography, and iconography, elevating usability and aesthetics.

The Travel Buddy website and app's UX/UI design embodies a seamless and immersive user journey. Fusing captivating visuals with intuitive functionality, our user-centered approach ensures effortless navigation from inspiration to booking. Purposeful design, from pixel to interaction, sparks wanderlust while prioritizing accessibility. This case study also highlights strategic color palettes, typography, and iconography, elevating usability and aesthetics.

Travel Buddy Case Study

UX Research

Our user research is a foundation of insights for our travel website and app case study. User flow analysis uncovers journey nuances, while a vivid user persona personalizes the experience. The affinity diagram distills patterns, storyboards illustrate interactions, and competitor analysis sparks innovation. This research drives an engaging and resonant platform for travelers.

Our user research is a foundation of insights for our travel website and app case study. User flow analysis uncovers journey nuances, while a vivid user persona personalizes the experience. The affinity diagram distills patterns, storyboards illustrate interactions, and competitor analysis sparks innovation. This research drives an engaging and resonant platform for travelers.

Travel buddy case study

Brand &
Style Guide

The branding of Travel Buddy encapsulates the essence of our identity. Our logo, color palette, and typography were meticulously chosen to evoke wanderlust and trust. Each element harmonizes to convey our unique value proposition. The logo, a visual anchor, reflects our journey-centric approach, while colors and typography infuse vibrancy and clarity. This branding strategy establishes a memorable and cohesive presence, fostering a deep connection with our audience and setting us apart in a competitive landscape.

The branding of Travel Buddy encapsulates the essence of our identity. Our logo, color palette, and typography were meticulously chosen to evoke wanderlust and trust. Each element harmonizes to convey our unique value proposition. The logo, a visual anchor, reflects our journey-centric approach, while colors and typography infuse vibrancy and clarity. This branding strategy establishes a memorable and cohesive presence, fostering a deep connection with our audience and setting us apart in a competitive landscape.

Travel buddy desktop prototype

Interaction Design

In the realm of interaction design, Travel Buddy stands as a testament to our commitment to user-centered digital experiences. Through simple yet effective design elements, we've meticulously crafted a travel website that serves as a reliable companion for every explorer. The fusion of straightforward navigation, essential features, and a clean visual aesthetic underscores our commitment to usability.

This project's conclusion marks the fulfillment of our goal: delivering a minimalist yet impactful solution that enhances the journey of travel enthusiasts. Travel Buddy embodies the power of uncomplicated design in creating a functional and engaging platform.

  • Figma

    Miro

    Interaction Design

    User Research

    Adobe Illustrator

    Information Architechture

    UX Writing

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mindycaito.com

Let's connect

mindycaito.com